The Scottsman: Self-googling isn't mere vanity, UB expert says

By Arthur Page

Release Date: June 29, 2004 This content is archived.

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An article in the The Scotsman looks at "self-googling," and quotes Alex Halavais, assistant professor of communication in the School of Informatics, on the importance of Internet users regularly typing in their own name into a search engine to see what is being written and read about them. Go to article.