Conspiracy of the day: Your memories of pop culture are fake and created by satanic scientists

An article on Vice about widespread misconceptions and conspiracy theories throughout popular culture about movie quotes, book titles, brand logos, song lyrics  and other pop culture references quotes David Schmid, associate professor of English, and Phillips Stevens Jr., associate professor of anthropology. "Conspiracy theories, no matter how bizarre they may appear, give people the feeling that the universe is a structured, ordered and predictable place that obeys definite rules,” Schmid said. Conspiracies “provide an explanation,” Stevens said. "It promotes social unity among the believers. They coalesce around this belief, and their social bonds are strengthened by their sharing this belief."

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http://www.vice.com/en_us/read/mandela-effect-pop-culture-memories