Who has more creative potential, men or women?

Published March 5, 2022

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Psychology Today published a story on research from Snehal Hora, a researcher in the School of Management and lead author of a new study on creative potential and performance. The study gathered data from 259 independent studies on gender and creativity over the past few decades. While men were sometimes perceived to be more creative than women, that stereotype has declined over time, the study suggested. “We found that men were rated to have higher creative performance than women,” Hora says. “However, ​​we found optimistic results about the decline in the gender stereotype in recent years.

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