Reprinted from At Buffalo
Published October 25, 2018 This content is archived.
It’s been a busy few months for Mark Alnutt, who became UB’s director of athletics in March after serving as deputy AD at the University of Memphis.
Well, I’m in that discovery phase, having one-on-ones with all of our staff to get to know them a little better. We have 130 full-time staff members in Athletics. Their feedback will help me put together the goals for the department. Obviously, there are some areas we’re doing well in and some we want to improve. I’ve been receiving great input from our staff, while having the opportunity to engage with the community, meeting with our alumni and some of our donors and season ticket holders, and just getting to know more about the great community of Buffalo and Western New York.
There’s a high level of anticipation for this school year. There’s so much pride from the past year, given where men’s and women’s basketball finished. There’s excitement about football. And we were competitive in some of our other sports as well, so people are looking forward to this year.
It was very important. I was following her throughout her NCAA journey and flew from Memphis to Albany for the Sweet 16 to spend some time with her and the team. Seeing the energy she brought and her commitment to the program, I wanted to secure her for a long time to say thank you and to show her that we’re committed to what she’s doing.
We don’t want to be in competition with the Bills and Sabres. We want to provide that other family option, where maybe a family is going to do dinner and a movie on a Saturday — let’s get them over to UB instead, where they can have that same family atmosphere and hopefully create some memorable moments by attending a game. That’s what our niche is going to be, and we’re going to continue building upon that by being visible and having a presence in the community.
This is a tremendous game-changer. It’s important to dispel the notion that this is a football-only facility. It’s a facility for athletics and recreation. Alumni Arena is busting at the seams and this gives us another opportunity to spread the wealth and have a facility where, when those winters come about and teams need to get a practice in, they don’t have to commute to another indoor facility somewhere else. This is something that benefits the entire Division of Athletics, which includes athletics and recreation.
The more success you have in your higher-profile sports, the more opportunities there are for revenue and revenue-sharing with the MAC [Mid-American Conference]. It creates opportunities for that money to come back to the department and help supplement budgets for some of the other sports. It takes a commitment and an investment, but the return on that investment is pretty high. You look at what happened when Western Michigan played in a bowl game on New Year’s Day a few years ago — they were able to redirect that money throughout the entire athletic department.
The Buffalo Bulls logo is becoming a very strong mark and will help us build our presence so that people know who we are and what we’re all about. Having a strong presence in the community is part of that. We have to be aggressive and get out there.
My family won’t be here until May [2019], but what you’ll see is that I’m a family guy who’s going to be at his kids’ events and activities, supporting them.