The lecture will begin at 8 p.m. in the Mainstage Theater in the Center for the Arts on the UB North Campus.

The series is presented by the University at Buffalo and the Don Davis Auto World Lectureship Fund. Key Bank is the series sponsor. The Amherst Chamber of Commerce is the affiliate sponsor.

The Stringer presentation also will be sponsored by the UB School of Management Alumni Association.

Contributing sponsors are the Buffalo Marriott, UB Center for the Arts, Makin' Copies, UB Alumni Association and the James Fenton Lecture Foundation.

During his presidency at CBS/Broadcast Group, Stringer was credited with the network's turnaround, with dramatically strengthening all broadcast divisions of CBS, Inc. and in bringing David Letterman to CBS late night.

Regarded as one of the most powerful and respected media executives, he now heads a bold, multimillion-dollar media venture created by Bell Atlantic, NYNEX and Pacific Telesis, pioneering the use of the nation's telephone networks to offer homes an array of direct programming and interactive video services.

Ticket prices range from $15-$21. Discounts are $3 for UB faculty, staff and alumni, and senior citizens; $6 for students. A 10 percent discount is available for groups of 10 or more. Discounts can only be purchased and processed by mail order or in person at UB's Center for the Arts ticket office.

Subject to availability, tickets may be purchased at the door. For more information call the Center for the Arts ticket office at 645-ARTS.