UB flag.
What makes you True Blue?
2/8/22

Click through to see how deep UB spirit runs in our community.

Sunset at Baird Point.
Watching a sunset at Baird Point
2/8/22
UB Homecoming.
Attending a UB homecoming
2/8/22
International Fiesta.
Participating in International Fiesta
2/8/22
Geese on campus.
Having a favorite flock of geese on campus
2/8/22
Therapy dogs.
Petting a therapy dog during finals week
2/8/22
UB cookies.
Going for that UB cookie
2/8/22
Bronze buffalo statue.
Taking a selfie with the bronze buffalo statue
2/8/22
Kayaking on Lake LaSalle.
Kayaking on Lake LaSalle
2/8/22
Downtown Buffalo.
Feeling the Buffalove
2/8/22
South Campus buildings.
Appreciating the architecture on South Campus
2/8/22
Walking in Letchworth Woods.
Walking in Letchworth Woods
2/8/22
Hayes hall clock tower.
Humming along with the Hayes Hall clock chime
2/8/22
Walking in Letchworth Woods.
Strolling through the Solar Strand
2/8/22
Snowfall on campus.
Welcoming winter with the first snowfall on campus
2/8/22
Views of downtown Buffalo from the med school building.
Checking out the views from the med school building
2/8/22
Silverman Library.
Pulling a late night in Silverman Library
2/8/22
students eating in the Student Union.
Grabbing lunch in the Student Union
2/8/22
High-fiving Victor E. Bull.
High-fiving Victor E. Bull
2/8/22
Working out in Alumni Arena.
Working out in Alumni Arena
2/8/22
Fans in stands at a Bulls game.
Getting loud in the stands at a Bulls game
2/8/22
Students faculty and staff wearing UB blue gear.
Wearing UB blue gear on Fridays
2/8/22
UB flags.
Bringing a UB flag wherever you travel
2/8/22
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Become a True Blue Ambassador

As a Faculty or Staff

As a Student

Get into the spirit.

It starts in the stands.

True Blue student club logo.

Nobody shows pride better than the UB True Blue student club, known as the rowdiest student section in the MAC. Backed by UB Athletics, the club has been supporting UB Bulls since 2007 by showing up with energy, noise and unmatchable spirit.  

Learn more and join now

Blue out Alumni Arena on Jan. 21

Wear your UB swag to turn the stands into a sea of blue when the Bulls take on Akron. Plus, the first 500 students will receive a special True Blue tee. Grab your tickets today!

Attend a campus event

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Virtual Blue

Share your True Blue pride in virtual meetings.

Bronze bison True Blue virtual background.
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Homecoming and Family Weekend

The tradition continues in 2025!

Each year, students, alumni, family and friends are welcomed back to campus to celebrate a week jam-packed with fellowship and fun. Learn how the weekend came to be the truest, bluest time of the year. 

See what happened last year
students cheering.

Show off your blue.

True Blue Fridays

Wear your UB blue every Friday with the rest of the campus community! ðŸ§¢ðŸ¤˜

We want to see your most spirited photos!

Share your pride with us

Get Your UB Gear

Find the latest UB merch from one of these officially licensed, on-campus retailers to show your True Blue pride.

UB Bulls Team Shop

UB Bookstore

Buffalo Gift and Greek

Campus Tees