Social media is one of many ways Student Life programs, events, and services can be shared with our UB Community. Follow the request process below to share timely information on UB Student Experience – Student Life's divisional social media accounts.
We have updated our process to make our social media post request process as easy and efficient as possible.
Please read the updates below and work with your BEATS rep if you have any questions.
These spreadsheets will be used to forecast/reserve dates in the content calendar for our divisional social media accounts.
Deadlines will typically be during the 2nd last week of each month. Specific dates will be emailed to all Student Life marketing representatives.
[Updated: Jan 2024] Submit details about your program/event/service that will be used to write and support social media posts. This information will be submitted via the new columns in the Reservation Spreadsheets: Post Text, Post Link, and Post Image(s).
Additional context can be added to the "Notes" column.
Media is arguably the most important component of a social post. Please provide high-quality images and videos with the most flexibility for creating social posts.
If you submit a poster or graphically modified image, please also submit the original "background" photograph.
Refer to our cheat sheet if you need to know a specific image size for social, web, or digital and physical displays.